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The release of Halo 3 was wildly awaited, as the game was the third in the original trilogy of the Halo games. As a result, the Halo 3 trial download was one of the most downloaded game demos in the history of the Xbox 360. What many people don’t remember is that the Halo 3 trial download helped make another game – Crackdown.

What does the Halo 3 demo download have to do with another video game? Well, it has a lot to do with the sale and promotional effort for a video that was originally planned for release on the Xbox system. Microsoft had become worried that Crackdown would not sell a lot.

And so they employed a marketing tactic, the one of bundling Crackdown with an access code for the Halo 3 trial download. And it worked a treat because Crackdown sold 1.5 million copies within the first half year of its release. Those aren’t Halo 3 figures, which sold 8.1 million units in slightly over a year, but for a lesser well-known game that’s absolutely terrific.

Microsoft had resorted to the Halo 3 trial download tactic because of adverse reports about the game from the game testers. They found the unusual nature of the game confusing, often leaving them asking themselves what they were supposed to be doing next.

Because of this, the powers that be knew that something had to be done or the game would be a loser. It may appear dodgy practice at first to attempt to push sales of a game that’s expected to be unpopular, but in retrospect people love the game and it was a good thing that they were able to get the chance to play it.

In Crackdown, and that includes the version bundled with the Halo 3 free download, individuals play the role of an agent who is detailed to defeat the kingpins or leaders of various gangs. To do this they make use of various superhuman powers such as super strength and super agility. In order to gain these powers, players have to accumulate experience by beating enemies who then release experience orbs. The interesting idea in the system was that the kind of orbs released was reliant on the method in which the agent killed the enemy. For example, a firearms orb appears if the enemy was killed with a gun.

So, although at first sight this game bundled with the Halo 3 free download appears to be no more than a veiled marketing trick, in reality, it exposed gamers to an exciting new gameplay experience.

If you like Halo 3 and are interested in finding out more about it, why not visit Halo 3 Info on our web site called Halo 3 Insider Secrets